Mission Maeil will make a healthy and happy society for all of us by creating and pioneering a healthier, more delicious and new approach every day. Vision More than Food, Beyond Korea Go Global with Creation of a New Food Culture. Core Value Relentlessly pursue and execute the better and the new. Actively talk and discuss with mutual respect and open mind. Make the best result by starting with passion and making relentless efforts. Work for the prosperity of all our farmers and partners.